Most visitors won’t buy on their first visit — but that doesn’t mean they’re lost.

Here are the 4 flows that recover abandoned revenue:

1. Site Abandonment Flow

Re-engage visitors who browsed but didn’t view products with bestsellers or recommendations.

2. Browse Abandonment Flow

Trigger emails when someone views a product but doesn’t add to cart — use social proof and urgency.

3. Cart Abandonment Flow

Remind shoppers what they left behind. Handle objections and highlight value, not just discounts.

4. Checkout Abandonment Flow

Recover near-miss sales with reassurance, free shipping, or a limited-time offer.